Integrations

Meta Pixel for Facebook and Instagram ads

Facebook and Instagram ads need to know who bought. Meta Pixel tracks purchases and lets you reach people who have already visited your school.

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What you get

  • Purchase tracking for Meta ads
  • Retargeting for past visitors
  • Better ad optimisation
  • No code to connect

Who it is for

  • Schools running Facebook and Instagram ads
  • Ad campaigns for a new course
  • Marketing agencies

Related features

Features that work well together with this one.

Google Tag Manager

All tracking codes in one place Learn more

Google Analytics

Visitors and campaigns Learn more

Sales page

One page for one offer Learn more

Frequently asked questions

Short answers to what customers ask most.

Where do I enter the Pixel ID?

In your school’s integration settings.

Does the Pixel work on sales pages?

Yes. It works across the whole school site, including sales and course pages.