Integrations

Google Tag Manager for your tracking

Marketing tools change more often than your site. With Google Tag Manager you add and change tracking codes in one place without touching the school.

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What you get

  • All tracking codes in one place
  • New tools without a developer
  • More flexible than hard-coded scripts
  • Good for ads and analytics

Who it is for

  • Marketing teams
  • Agencies
  • Schools with several ad channels

Related features

Features that work well together with this one.

Google Analytics

Visitors and campaigns Learn more

Meta Pixel

Purchase tracking for ads Learn more

Hotjar

Clicks and session recordings Learn more

Frequently asked questions

Short answers to what customers ask most.

Who needs Google Tag Manager?

Anyone using several tracking tools who wants to manage them without code changes.

Does it replace Google Analytics?

No. Tag Manager manages your codes and can load Analytics too.